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The Marketing Hot Seat
Over the course of the last several years I’ve gotten to know and interact with a bunch of talented marketers. One of my favorite benefits of the community on Twitter is access to these folks for...
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The Marketing Hot Seat: Kevin Ertell
I first met Kevin Ertell in early 2007 when I took over as Rosetta‘s account executive on our engagement to build the new Borders.com. It was clear to me right away that Kevin had the marketing and...
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The Marketing Hot Seat: Kyle Flaherty
I met Kyle Flaherty prior to his Boston to Austin journey and knew early on that he was a thought leader in marketing. As Director of Marketing and Communications for Breakingpoint, Kyle is passionate...
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The Marketing Hot Seat: Aaron Strout
Of the folks who agreed to participate in The Marketing Hot Seat (all of them marketing practitioners in some form), Aaron Strout is the only one who is currently a CMO. At Powered, Aaron is in a...
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The Marketing Hot Seat: Marc Meyer
Marc Meyer is one of the few folks who agreed to participate in the Marketing Hot Seat I haven’t had the pleasure of actually meeting in person. I hope that changes soon. If you don’t know Marc, his...
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The Marketing Hot Seat: Rachel Happe
If you don’t know Rachel Happe yet, you are missing out. I’ve had the sincere pleasure of getting to know Rachel in the local Boston social media scene, and it was clear from my first conversation...
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Marketing Hot Seat: Andrew Davis
A few months ago I had the opportunity to visit the offices of Tipping Point Labs. After some great discussions on Twitter with Andrew Davis, TPL’s Chief Strategy Officer, we agreed to meet and grab...
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